How does Empathica take the Customer Experience into account when it comes to...
Listen to Simon Palmer, Chief Technology Officer, speak about how Empathica takes the customer experience into account when it comes to product design and development. In this video Simon explains: Why...
View ArticleSo What Exactly is Text Analytics?
Listen to Jason Dea, Director of Product Marketing, explain what Text Analytics and Natural Language Processing is. Learn how you can use these powerful solutions to: Gain insights gathered from...
View Article7 ways to win the attention of your distracted customers
Brick-and-mortar retailers now not only have to compete with their competitors but also their online counterparts for customers’ attention. This poses a challenge for retailers — how do you keep...
View ArticleCustomers think in terms of journey, not touchpoints
Do you sometimes have the best experience with a company’s call center representative and then have the worst experience on its sales floor? Would you give your overall experience with this company a...
View ArticleGive customers the choice to start their journey on one channel and finish it...
Retail continues to change at a dramatic pace as consumers continue to embrace digital technologies and raise their expectations. Many retailers begin to wonder, what is the future of retail. This...
View ArticleFive Ways You Can Reach The Digitally Connected Customer
Digital technologies have changed the way people share information and interact with brands. Consumer behavior is evolving so rapidly, how can brands keep up and reach these digitally connected...
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